Privacy Policy

This policy explains how Howards Limited collects, uses, stores, discloses, and protects personal information when people use its website, platform, and AI-powered real estate video services.

1. Who we are

Howards Limited operates in Christchurch, New Zealand.
Contact email: contact@howards.ai
Privacy Officer: Dylan Love
Questions, access requests, correction requests, or deletion requests can be sent to contact@howards.ai.

2. Who this policy applies to

This policy applies to people and organisations who interact with Howards Limited, including real estate agents, homeowners or vendors, photographers, website visitors, account holders, and people whose personal information may appear in uploaded content.

The service is primarily a business-to-business service, but some individual users may also use it.

3. What personal information we collect

Howards Limited may collect personal information provided directly by users, information generated through use of the services, and information contained in uploaded content.

Account and business information may include: full name, email address, phone number (optional), company or agency name, company logo, login and account details, and billing or transaction information processed through Stripe.

Listing and project information may include: property address, property photos, agent headshots (optional), selling method (optional), price information (optional), number of bedrooms, number of bathrooms, land area (optional), and floor area (optional).

Uploaded media may sometimes incidentally contain personal information, such as people, family photos displayed in a home, vehicle number plates, or documents visible in the background.

When users browse the website, information such as IP address, browser type, device type, pages visited, referring website, time spent on pages, and cookie or analytics data may also be collected.

4. How we collect personal information

Personal information may be collected when a user creates an account, submits a listing, uploads media, contacts Howards Limited, subscribes to updates, pays for services, or browses the website.

Information may also be provided by third parties such as agents, photographers, or homeowners as part of a listing workflow.

5. Why we collect and use personal information

Personal information may be used to provide and operate AI-powered real estate video services, create and deliver videos, manage accounts, process payments and invoices, provide customer support, improve the website and workflows, communicate with users about listings and service-related matters, send promotional communications where permitted, publish testimonials or examples where permission has been given, protect legal rights, and comply with legal obligations.

6. AI processing and third-party providers

Howards Limited uses third-party providers and tools to operate its business and deliver services. These may include Google, Stripe, Seedance, Higgsfield, email and communications tools, analytics tools such as Google Analytics, and other service providers used from time to time.

These providers may process uploaded content and personal information on behalf of Howards Limited in order to provide hosting, analytics, payments, communications, and AI generation services.

Some third-party providers may use submitted content or data to improve, develop, or train their systems, subject to their own terms and privacy practices.

Users should avoid uploading sensitive or unnecessary personal information.

7. Overseas disclosure

Howards Limited stores data on its own server in New Zealand. However, because third-party providers are used, some personal information or uploaded content may be accessed, processed, or disclosed outside New Zealand.

Where personal information is disclosed outside New Zealand, Howards Limited aims to do so only where it believes appropriate safeguards are in place or another lawful basis applies.

8. Cookies and analytics

The website uses cookies and similar technologies to keep users signed in, remember preferences, measure traffic and usage patterns, improve website functionality, and support analytics and marketing tools.

Howards Limited currently uses Google Analytics and may use other tools over time.

Users can usually control cookies through their browser settings, although disabling cookies may affect website functionality.

9. Promotional emails and marketing

Howards Limited may send promotional and marketing emails about its services, updates, offers, or related content where permitted by law.

Recipients can opt out at any time by using the unsubscribe link in the message or by contacting contact@howards.ai.

10. Testimonials and customer videos

Howards Limited may use testimonials, case studies, completed videos, or examples of customer work only where permission has been given.

If permission is later withdrawn, that withdrawal will apply to future use after the request has been actioned.

11. Ownership and usage rights

Howards Limited may retain and manage completed videos and associated project files as part of operating its services, subject to this Privacy Policy and any permissions provided by the user.

Commercial ownership and licensing terms should also be read together with any applicable Terms of Service or customer agreement.

12. Retention

Completed videos are kept on the Howards Limited site for 1 month after creation or delivery, unless a longer retention period is reasonably required for legal, operational, backup, dispute-resolution, or contractual reasons.

Account, billing, and business records may be retained for longer where necessary for administration, tax, legal compliance, fraud prevention, or dispute resolution.

If uploaded content has been processed by third-party tools, copies or derived data may also be retained according to those third parties’ practices.

13. User responsibilities when uploading content

When uploading photos, media, branding, headshots, or other content, the user confirms that they own the content or have permission and all necessary rights to provide it, and that they have the right to authorise its use for the requested services.

The user also confirms that they have any necessary consents from identifiable people featured in the content, where required, and that the content does not unlawfully infringe another person’s privacy, confidentiality, intellectual property, or other rights.

14. How we protect personal information

Howards Limited takes reasonable steps to protect personal information from loss, misuse, unauthorised access, disclosure, alteration, or destruction.

These steps may include secure hosting practices, access controls, password protections, limited internal access, and the use of secure third-party providers where available.

No method of storage or transmission is completely secure, so absolute security cannot be guaranteed.

15. Access and correction

Individuals may request access to the personal information held about them and may ask for it to be corrected by contacting contact@howards.ai.

16. Deletion requests

Individuals may ask Howards Limited to delete personal information it holds about them. Requests will be considered in light of applicable law, contractual obligations, and legitimate business needs.

In some cases, certain information may need to be retained for legal, billing, fraud-prevention, backup, technical, or record-keeping reasons.

17. Children

The services are primarily intended for business and professional use and are not designed for children.

If Howards Limited becomes aware that personal information has been provided inappropriately by or about a child, it may take steps to review, restrict, or delete that information where appropriate.

18. Complaints

If a person has a privacy concern or complaint, they should contact Howards Limited first at contact@howards.ai.

If the concern cannot be resolved directly, they may be able to contact the Office of the Privacy Commissioner in New Zealand.

19. Changes to this policy

Howards Limited may update this Privacy Policy from time to time.

When it does, the updated version will be published on the website and the “Last updated” date will be revised.